ifHOUSE
A space where music, design, art, and innovation reach their fullest expression. A universe where possibilities are endless.
Concept
ifHOUSE is the tangible expression of how design, art, and music merge into a unique space — where every element contributes to a fully immersive sensory experience.
It’s a meeting point for those who dare to explore new ways of feeling and inhabiting sound.
A space in constant transformation, where design, music, and experience blend organically into a whole that is always evolving.
A creative hub where disciplines, ideas, and perspectives converge.
A universe where art, innovation, and sensitivity intertwine — opening the door to infinite possibilities.
From vision to reality
ifHOUSE emerged from the need to create a home for ifAUDIO, our high-fidelity audio project studio. The initial idea was to create a space where we could offer our guests a fully personalized, immersive listening experience.
To bring this vision to life, we brought together a multidisciplinary team of architects, interior designers, and home automation experts, alongside musicians, artists, and even winemakers from Mendoza. Each contributed their unique perspective and expertise, helping shape what ifHOUSE is today — a space where art, design, and cutting-edge technology converge organically.
What unites us is an unwavering commitment to excellence and a deep passion for our craft. Every detail of ifHOUSE has been thoughtfully designed to deliver a truly High End experience
Events & Experiences
At ifHOUSE, we host intimate events that celebrate the intersection of art, music, and emotion. We offer a curated space for meaningful encounters, designed to deliver unique sensory experiences through carefully selected artistic expressions.
Some of our experiences include:
- Album presentations
- Vinyl listening sessions
- Art exhibitions
- Live music performances
- Immersive tasting events
Partners in crime
Beyond being the heart of the ifAUDIO universe, ifHOUSE builds partnerships with those who share our philosophy: personalized service, an unwavering commitment to excellence, elevated design standards, and a bold approach to rethinking traditional audio systems.
- Architettura Sonora
- Diptyque Audio
- Zuma
- B.audio
- Kora
- Michell
- O2A
Design & Interior Architecture
At ifHOUSE, we approach each space as a holistic experience — where every detail matters, and nothing is left to chance. The way we inhabit a space is carefully designed, and for that, we collaborate with top-tier professionals in design and interior architecture who share our commitment to excellence.
We partner with inspiring creators whose bold and refined visions bring our projects to life. Furniture, lighting, and home automation are seamlessly integrated into the overall experience and entrusted to renowned specialists:
- La Feliz
- Ries
- Claxon
- Huup
- Broken Mind / Control4
- San Marco
- Casa Superí
Wineries & Winemakers
Also joining us are wineries and winemakers from Mendoza who share our vision of crafting a fully immersive experience — blending all the senses through curated tastings.
- Karim Mussi Winemaker
- Grazie Mille Winery
Art
ifHOUSE features a permanent collection alongside rotating exhibitions by artists from various disciplines — continuously enriching the space and keeping it in a state of dynamic transformation.
The curation of the artworks within the house was led by artist Fernanda Rodrigo, whose refined vision brought the final touch to the identity and character of the space.
- Juan Pablo García
- Fernanda Rodrigo
- Claudia Toro
- María Urdiales Goyeneche
- Janinne Wolfsohn
With ifAUDIO, everything sounds better, everything is more enjoyable. It's an exercise in human intelligence that ensures the highest possible audio quality, tailored to each space for enjoying music. Then, by choosing the music you like best, your life is better every day.
ifHOUSE is a place where you don't go to listen to music, you go to feel it. It's a place where you have an immersive experience in the world of audio. You go looking for a solution and find a world where you feel at home, cared for in the best possible way, with the warmth of being in your own living room.
Archdeco Studio has implemented more than 600 projects in 25 countries.
01. What design services do you offer?
02. How much do you charge and can you work with my budget?
To an English person, it will seem like simplified English, as a skeptical Cambridge friend of mine told me what Occidental is. The European languages are members of the same family. Their separate existence is a myth. For science, music, sport, etc, Europe uses the same vocabulary.
If several languages coalesce, the grammar of the resulting language is more simple and regular than that of the individual languages. The new common language will be more simple and regular than the existing European languages. It will be as simple as Occidental.
03. Do I get a cool 3D rendering like I see on HGTV?
04. How will you present your design concept and ideas?
Their separate existence is a myth. For science, music, sport, etc, Europe uses the same vocabulary. The languages only differ in their grammar, their pronunciation and their most common words.
Everyone realizes why a new common language would be desirable: one could refuse to pay expensive translators. To achieve this, it would be necessary to have uniform grammar, pronunciation and more common words. If several languages coalesce.